CLIENT: WOODCHUCK USA

These guys rock, and there is no doubting the enthusiasm and passion of their brand. Our work together started in 2012 in the form of creating a regional brand awareness campaign. Since then, WOODCHUCK has grown to not only receive regional attention, but national distribution in big box retailers like Target and Best Buy. Their brand is built around the American work ethic and durable, lasting goods.

WOODCHUCK distinguishes their brand by understanding that their consumer is not just making a purchase for their iPhone. Instead, they are connecting with the values of "American-made," and the notion that craftsmanship is a matter of personal pride.

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WORK SAMPLES - WOODCHUCK USA

Winter 2012/2013 Lookbook

At Our Core [Spec]

Nice to Meet You [TV Spot]

 

PEOPLE

WOODCHUCKcase

Ben Vandenweymelenberg, CEO & Founder

Kevin Groenjes, Vice President

Ben Rummel, Designer

 

In Association With:

UPFRONT Productions

Clint Bohaty, 2nd Camera

Taylor Tupy, Photographer

Kimberly Steward- Hair & Make up